Man Therapy
The World’s First Mental Health Brand for Men
The Harsh Environment
The U.S. faced a crisis where male suicide rates were high and cultural stigma kept men from seeking mental health support – it's seen as weak and unmanly.
The Sharp Idea
We created Man Therapy, the first brand and digital platform dedicated to men’s mental health to show that taking care of your mental health is the manliest thing you can do.
strategy
creative
design
media
digital
RESULTS
2M+Visits to the Man Therapy site
525K+Men have taken the 20-point "head inspection"
45KMen have accessed crisis services for help
$1.2MCDC-Funded clinical studies proves efficacy
